Posts Tagged ‘zegna’

The Jacket of the Future

Tuesday, October 13th, 2009

Technology is advancing daily, but how far can it really go? Some say it’s close to reaching its limit, while others believe today’s technology is only the beginning.

If we date back to the history of music outlets we will find a long line of advances. We’ve gone through the age of records, radios, 8 tracks, tapes, CDs, MP3 players, Sirius radio, and now music that can be played off of our own phones. What could be next?

Well, Zegna Sports has opened the closet doors to the newest technical enhancement in clothing. This energy efficient organization has designed an Eco-tech Solar Jacket that combines recycled innovation with solar technology to produce a high performance apparel. The green product guarantees protection against wind and rain, while sustaining a constant body temperature. Zegna Sports has incorporated a detachable solar cell system in the sleeves that converts sunlight into renewable energy. Its made from 100 % recycled materials and has renewable power source hidden in its pocket that can charge a hand-held communication device.

Now you might be asking yourself what’s the catch. Does it look like it is from outer space? How long does it need to be in the sunlight to work and how do I wash it? Well, the good news is that it looks just like a normal male jacket and only takes 4-5 hours to charge. The solar panels are detachable so it can be washed and be charged without having to wear it!

Can you imagine a world where people walked around with designer clothing made from used materials and supplies natural power? The Discovery channel must see the potential in the product, because they are highlighting Zegna Sports on their new television series called Green Magazine TV. The show showcases some of the newest and “greenest technologies being utilized by the most energy efficient organizations in the world.

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